KFCB renews commitment to protecting children from harmful audiovisual content

The Kenya Film Classification Board (KFCB) has reaffirmed its commitment to protecting children and other vulnerable audiences from age-inappropriate and harmful audiovisual content.

According to a post shared by KFCB on X on Thursday, August 27, 2026, the Board said it remains committed to protecting consumers of audiovisual content, particularly children and other vulnerable groups.

The Board said its mandate covers the classification of audiovisual content intended for public distribution and exhibition, including films, music, series and commercials.

“The Board classifies audiovisual content, including films, music, series, and commercials/advertisements, intended for public distribution and exhibition to ensure it is age-appropriate and conforms to Kenya’s culture, moral values, and national aspirations,” KFCB said.

KFCB Head of Film Classification Redemptah Amondi outlined the Board’s role in regulating audiovisual content and protecting consumers.

Amondi explained that the classification process is guided by the Film Classification Guidelines, which inform age ratings under the Films and Stage Plays Act, Cap. 222.

The guidelines are intended to ensure that content is suitable for its intended audience while taking into consideration Kenya’s culture, moral values and national aspirations.

Streaming platforms included

The Board also highlighted its Self-classification Framework, which allows broadcasters, Video-on-Demand (VOD) and Over-The-Top (OTT) platforms to self-classify material exhibited or streamed through their platforms.

According to KFCB, the framework is supported through training, with the Board responsible for monitoring compliance.

“The Self-classification Framework allows broadcasters, Video-on-Demand (VOD), and Over-The-Top (OTT) platforms to self-classify material exhibited or streamed on their platforms, while KFCB provides training and monitors compliance,” the Board said.

The framework is intended to strengthen consumer protection across an increasingly digital media environment, where children and young people have greater access to films, music, series, advertisements and other forms of audiovisual content.

KFCB said the measures are aimed at ensuring content providers meet classification requirements while helping parents, guardians and other consumers make informed decisions about the content accessed by children.

The Board reiterated that protecting children and vulnerable audiences remains a key part of its consumer-protection mandate as Kenya’s audiovisual industry continues to evolve.

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