UEFA to boycott World Cups if FIFA plans approved
By BBC, July 30, 2026European football’s 55 member associations have voted to boycott World Cups if the sport’s governing body proceeds with a plan to sell stakes in its competitions to private investors.
The decision was made at an emergency meeting called to discuss the proposal announced earlier this week by Fifa, which oversees world football.
Uefa, which governs European football, had already made its opposition clear by releasing two damning statements – and that strength of feeling has been reaffirmed.
“The World Cup cannot be treated as an investment product,” it said on Thursday.
“It is one of football’s greatest sporting legacies. It has been built over generations by players, national teams and supporters across every continent. No part of it should ever be surrendered to private investors. The World Cup is not for sale.”
It is understood FA chairwoman Debbie Hewitt and chief executive Mark Bullingham were among those to speak during the meeting, with the atmosphere described as venomous, such was the strength of feeling against the proposals.
Despite being one of eight Fifa vice-presidents, Hewitt did not know about the discussions that Fifa president Gianni Infantino had been having regarding the proposals.
Uefa’s boycott would cover all Fifa competitions, including the men’s and women’s World Cups and Club World Cup, and be triggered if Infantino’s proposals are voted through by member associations.
The first time this stance will be tested at a senior tournament is in October, when the Women’s World Cup play-offs are due to be held.
What are Infantino’s plans?
FIFA wants to create a commercial subsidiary to run its main events, including its World Cups, and external investors will be able to buy stakes in it.
It said it would “invite third parties to make minority, non-controlling investments” in a new subsidiary – Fifa Forward Enterprise (FFE).
The plan needs to be passed by a vote of Fifa’s 211 members.
Infantino has written to them saying they will receive approximately Ksh5.16 billion (US$40 million) if they back his controversial proposal. He has set a deadline of September 19 for federations to accept his plans if they want to access an initial Ksh2.58 billion (US$20 million).
In a video released by Fifa on Wednesday, Infantino defended the plans, calling them “an offer, not an obligation”.
If approval is granted, Fifa says Thrive Eternal is expected to lead the proposed investor group for FFE.
Thrive is an American venture capital firm founded by Joshua Kushner – the brother of US President Donald Trump’s son-in-law Jared.
FIFA sources have told BBC Sport there has been no discussion over Infantino, or anyone else, becoming chief executive of FFE.
The White House said it had “nothing” to say on Infantino’s proposals “at the moment”.
How has UEFA reacted?
In a statement released after Thursday’s meeting, which was held virtually and chaired by president Aleksander Ceferin, Uefa said it and its 55 member associations “stand as one”.
“We unanimously and unequivocally reject Fifa’s proposal to transfer ownership interests in the World Cup and other Fifa competitions to private investors,” it said.
On Wednesday, Uefa had accused Fifa of using football “to enrich themselves and their friends”.
Its statement on Thursday was even more damning, calling it “irresponsible and indefensible that a proposal of such significance for football was conceived in secret” and “without any meaningful consultation” with those who steward the game.
It added: “This is not merely a profound failure of leadership, but an abdication of Fifa’s duty as the custodian of world football.
“National associations around the world are now presented with an ultimatum: accept the irreversible capture of football’s greatest competitions or bear the consequences.
“This is not a ‘democratic decision’, but governance by intimidation – an act of coercion unworthy of an institution entrusted with the stewardship of the global game.”
While Uefa only accounts for a quarter of Fifa’s membership, it does include most of the world’s most successful teams.
Six of the eight quarter-finalists – including winners Spain – at this summer’s World Cup were European. In the 2022 and 2018 editions, the figures were five and six respectively.
Of the 23 World Cups to have taken place to date, 13 have been won by European countries. The other 10 have been won by South American sides.
Uefa vice-president Laura McAllister said Fifa’s proposals posed a “genuine existential threat to the game.”
The former Wales international told BBC Radio Wales she hoped boycotts would not happen, adding: “I feel optimistic they won’t, because the reality is the powerhouse of world football is Europe.”