Infotrak poll shows Ruto’s strongest support is in North Eastern
By Steve Ireri, December 28, 2025A new national survey by Infotrak Research & Consulting has revealed that North Eastern remains the region where President William Ruto enjoys his most robust backing, underscoring its importance as a political stronghold.
The survey, conducted between December 19 and 20, 2025, sampled 1,000 respondents from all 47 counties, covering Kenya’s eight regions. Participants were asked which political formation they felt closest to, providing insight into both voter affiliation and regional loyalties.
Overall, the broad-based government led by Ruto commands 32 per cent of support nationally.
The United Opposition coalition, which includes leaders such as Rigathi Gachagua, Martha Karua, Kalonzo Musyoka, and Eugene Wamalwa, received backing from 22 per cent of respondents.
Owino, Gathoni Wamuchomba, and Ndindi Nyoro, was favoured by 17 per cent. Notably, nearly a third of respondents said they do not identify with any of the three major formations.
Regionally, Ruto’s support is strongest in North Eastern, making it his most loyal constituency.
Other regions, such as Coast, Rift Valley, Nyanza, and Western, also show significant support, though backing is comparatively lower in Central, Eastern, and Nairobi. The United Opposition enjoys its highest support in Central and Eastern, while the Kenya Moja Alliance performs best in Nyanza and Nairobi.
County preferences
The survey also examined party preferences across the country.
The ruling United Democratic Alliance remains the most popular party, with 23 per cent of respondents expressing affinity.
The Orange Democratic Movement follows at 19 per cent, while newer or smaller parties, including the Democracy for Citizens Party, Jubilee, and the Wiper Patriotic Front, collectively attract smaller portions of the electorate.
IEBC credibility
Further, the survey noted that Kenyans have mixed feelings regarding the credibility of the Independent Electoral and Boundaries Commission (IEBC) after recent countrywide by-elections held on Thursday, November 27, 2025, with opinions varying significantly across gender and age groups.
According to the findings released on Sunday, December 28, 2025, only a small fraction of Kenyans expressed strong confidence in the electoral body.
Just 8 per cent of respondents overall described the recent by-elections as very free, fair, and credible.
Men were slightly more likely than women to hold this view, at 9 per cent compared to 7 per cent.
Among age groups, youth aged 18–26 years recorded the highest confidence at 10 per cent.
A further 16 per cent of respondents said the by-elections were mostly free, fair, and credible, with relatively similar responses from men (16 per cent) and women (15 per cent).
Notably, respondents aged 18–26 years were again the most optimistic, with 22 per cent expressing this view, compared to just 11 per cent among those aged 36–45 years.
The share of respondents, 29 per cent, felt the elections were somewhat free, fair, and credible.
This sentiment was consistently reflected across most age brackets, particularly among respondents aged 18–26 and 46–55 years, both at 31 per cent.