Networking etiquette: What to do and what to avoid

In today’s competitive job market, networking has become one of the most valuable career tools.
Whether you are attending a business forum in Nairobi, a youth empowerment event in Eldoret, a county exhibition, or simply connecting with professionals on LinkedIn, the relationships you build can open doors to new opportunities.
However, networking is about much more than collecting contacts or asking for jobs.
Key networking perks
Good etiquette can make the difference between creating a lasting professional relationship and leaving the wrong impression.
One of the most important things to do is introduce yourself confidently. A firm handshake, a smile, and a brief introduction about who you are and what you do can help break the ice.
Showing genuine interest in the other person by asking thoughtful questions also leaves a positive impression.
Listening is equally important. Instead of focusing on talking about your achievements, take time to understand the experiences and perspectives of others.
People appreciate conversations where they feel heard and respected.
Another key aspect of networking is following up after meeting someone. A simple thank-you message or a LinkedIn connection request mentioning where you met can help keep the conversation going.
Consistent but respectful communication helps build trust over time.
Networking also works best when it is a two-way street. If you come across useful information, job opportunities or events that could benefit someone in your network, don’t hesitate to share them. Being helpful often strengthens professional relationships.
Mistakes to avoid
On the other hand, there are common mistakes to avoid. One of the biggest is asking for a job or financial assistance immediately after meeting someone. Building trust takes time, and meaningful relationships cannot be rushed.
Avoid dominating conversations or interrupting others during networking events. Respect people’s time, especially if they are speaking with someone else or have limited time to chat.
It is also important to maintain professionalism, both in person and online. Before sending messages on social media or WhatsApp, consider whether your communication is respectful and appropriate. Sending repeated messages when someone has not responded can come across as pushy.
In Kenya’s growing professional landscape, networking is increasingly becoming a pathway to mentorship, business partnerships and career growth. By focusing on authentic relationships, showing respect and offering value to others, professionals can build networks that extend far beyond a single meeting.
After all, successful networking is not about who you know today, but about the trust and goodwill you build for tomorrow.