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From poor man’s drink to wellness trend: The rise of strong black tea
15th May, 2026 12:30 PM
For years in many Kenyan homes, strong black tea, commonly known as strungi or strong tea, was often associated with struggle.
It was the kind of tea brewed heavily, sometimes with little or no milk, and taken in homes where stretching a budget was part of daily life. But in a surprising cultural shift, what was once quietly labelled a “poor man’s drink” is now making a comeback, not out of necessity, but as part of a growing wellness and weight loss trend.
Across urban households, especially among young people, strong black tea is being rebranded as a simple, natural drink that fits into modern health-conscious lifestyles.
From necessity to lifestyle choice
Traditionally, strong tea was common in many Kenyan homes because it was affordable and easy to prepare. A few spoonfuls of tea leaves could go a long way, making it a practical option when money is tight.
However, today’s conversation around it has changed. Instead of being seen as a sign of financial struggle, strong black tea is now being embraced by people who are intentionally choosing it as part of a cleaner lifestyle.
Many Kenyans say they prefer it without sugar or with minimal milk, describing it as lighter, less processed, and easier on the body compared to sugary drinks.
Weight loss
One of the biggest reasons behind its renewed popularity is the growing interest in weight management. With more people becoming conscious of fitness, diet, and body wellness, strong black tea is being added to morning routines and evening detox habits.
Some believe it helps with reducing appetite, while others simply see it as a low-calorie alternative to sugary drinks like soda, juice, or heavily milky tea.
In workplaces and homes, it is now common to hear phrases like “I’ve switched to black tea for my diet” or “I’m avoiding sugar, so I take strong tea.”
What is interesting is how perception has changed. What was once quietly associated with poverty is now being discussed openly as a healthy choice.
Simple, affordable and accessible
Unlike many wellness trends that require expensive products or gym memberships, strong black tea is affordable and accessible to almost everyone. It requires no special preparation, no branding, and no subscription.
For many Kenyans, this simplicity is part of its appeal. In a time when the cost of living continues to rise, affordable wellness habits are gaining more attention.
The rise of strong black tea reflects a bigger shift in Kenyan lifestyle culture, where everyday habits are being redefined through health, social media influence, and changing attitudes toward food and wellness.
